Vogue showing lots of love for China lately?
In her first trip to China, US Vogue Editor Anna Wintour, widely regarded as the most powerful figure in fashion, spoke at a forum at the The Central Academy of Fine Arts in Beijing along with a few of her Vogue colleagues including Vogue China Editor Angelica Cheung.
A key topic of discussion was exploring the fashion market for overseas designers to enter China and for emerging Chinese designers to go over to the US. Unsurprisingly, Wintour has taken up the position of de facto fashion ambassador.
As part of her China tour, she’s meeting young Chinese fashion designers. Initial reactions? She believes the Chinese designers are very good quality, but they need more individual characteristics.
We’re curious which Chinese designer she’ll handpick to showcase on the international stage. Her support for up and coming fashion designers have had amazing effects on careers including the meteoric rise of hot young designer Alexander Wang.
Interestingly, the trip is timed with US Vogue‘s current issue which features a two-page spread of 8 major Asian models, many of whom are Chinese, who are “redefining traditional concepts of beauty” according to Vogue.
This is significant since there has been very little visibility in the past and US Vogue has never featured an Asian model on its cover in its 40-plus years of featuring cover models.
We don’t think this is just Wintour’s goodwill gesture, China is simply too significant for her to ignore.
photo credit: vogue, chinafashiontrends