Dior introduced its Dior Homme line for autumn/winter 2014-2015 last Friday with the company’s first show in Shanghai, according to Women’s Wear Daily. The Dior Homme show came one week after Dior held its first haute couture show in Hong Kong, and one year after Dior’s first show outside of Paris, which was held in Beijing.
The austere concrete walls and high ceilings of the newly-opened Long Museum in Shanghai served as the backdrop for the event, which featured Chinese and international models showcasing the brand’s new collection on a two-tiered runway.
“I would say tonight visually will be more spectacular,” said Dior Homme creative director Kris Van Assche of the Shanghai show compared with the brand’s other shows. “In Paris, I really wanted to focus on the clothes because it is so much about details. I did not want any distraction for the Parisian show. But bringing the same collection here today allows for the incorporation of a more visual effect.”
Korean model and actor Park Hae-jin, Taiwanese actor Mark Chao Yu-ting, and Chinese model Ana Wang were in attendance. The after party, also held in the museum, featured entertainment from Gesaffelstein, a French DJ and electronic music artist.
Image source: dior